Identity & Impact: Elevate Your Business with Purpose

Define who you are. Clarify what you’re about. Take intentional action.

Things feel scattered. You’re constantly trying to make the “right” moves but your focus is all over the place.

One minute you’re fired up with a new idea, the next you’re unsure what direction you’re even headed.

You’re craving clarity. You want to feel confident in your decisions, say yes (or no) with purpose, and attract the right clients with messaging that actually reflects who you are. Because without that clarity, it’s easy to waste time, energy, and opportunities on things that don’t truly align.

Identity & Impact is a 4-session consulting experience that helps you define your Business Identity, clarify your values and vision, and take aligned, focused action. When your business reflects who you are and what you stand for, decisions get easier; and growth feels like it actually fits.

It’s not a reset—it’s a return to your foundation so you can move forward with clear intention and direction. Think of your Business Identity as your North Star.

What’s Included

This service is designed for entrepreneurs who are just starting out, going through a transition, or feeling stuck. If you're craving clarity, a sense of direction, or a deeper connection to your business—this is for you.

  • 4 one-on-one strategy sessions (60 minutes each)

    • Sessions 1 & 2: Business Identity Deep Dive

      • Define what success looks like for you

      • Clarify your mission, core values, and long-term vision

    • Sessions 3 & 4: Impact in Action

      • Based on your goals, we tackle your next priority—whether that’s:

        • Mapping your client journey

        • Establishing a content strategy or content themes

        • Improving time management systems

        • Laying the groundwork for a program or retreat

  • Unlimited email support between sessions

  • Custom notes and follow-up action steps

  • Polished mission, values and vision

This work is for you if…

  • You’re just starting your business and want a strong foundation to build from

  • You’re pivoting, rebranding, or refining your direction and need clarity

  • You’re feeling stuck, scattered, or unsure what to prioritize next

  • You want your messaging to reflect your values and attract the right clients

  • You’re ready to define success on your terms and move forward with intention

  • You need a sounding board and structured support to figure out what’s next

It’s probably not for you if…

  • You’re looking for a done-for-you branding package or visual identity work

  • You already have a clear mission, vision, and values—and you’re fully aligned in your messaging

  • You aren’t open to reflection or deeper foundational work

  • You’re looking for a quick fix without space to explore or apply

Client Reviews

“Business Identity can be daunting, but Jessica helped me realize it doesn't have to be one-and-done. Your identity is ever changing, but it is critical to get a foundation to build upon. I am currently using the mission we developed to drive my social media messaging and networking/connections. It has helped me immensely to get clear on what I do and how to say it to others!” - Kelsey Suer

“Jessica was able to take all of my thoughts and put them into a coherent business identity for me. She was patient, understanding, and curious about my business ideas. After working with her I have clarity on where I am going with my business and steps to meet my big goals! Awesome to work with!” - Emma Lombardi

“In helping me create my revised and updated business identity, Jessica uses tools that really help you to get at the soul of your business — and your own soul. They are tools that help you really dig deeper to uncover the heart of what your business is, where it is going, and how you want to represent that to the world.” - Renee Hagar Smith